Eaton is a global technology leader in power management solutions that make electrical, hydraulic and mechanical power operate more efficiently, reliably, safely and sustainably. Eaton has approximately 103,000 employees and sells products to customers in more than 175 countries.
Eaton is made up of multiple business groups operating in the electrical and industrial sectors. Technical Advertising is Eaton's retained agency for marketing communications activities including strategic media planning and buying, exhibition stand design, planning and support, sales event support, digital marketing and product campaigns (including creative advertisement design and roll out across all platforms; online, email, direct mail etc.).
Technical Publicity works across Eaton's Electrical business in Europe, providing media relations and social media services as well as creating compelling technical content to augment the brand profile.